Green marketing is a method of promoting a product or service in an environmentally responsible manner. Minimizing your environmental impact when promoting your brand will not only help the planet, but it will also help you meet your environmental goals and maintain a consistent eco-friendly approach. Below are some examples of ways to inject green marketing methods into your business plan.
Deciding which methods and products to use to market your brand is a big decision. There are so many options available and things to consider, from price and return on investment to environmental impact and effectiveness at establishing and maintaining brand recognition. A customized reusable bag will tick a lot of the boxes on your marketing product must have list, and at Factory Direct Promos we can help you navigate the process and deliver quality, well-made reusable bags that your customers will love and use for years to come to promote your brand.
Visual Social Media Will Help Your Brand Standout. Social media allows you to have direct, real-time interaction with your customers; you can gain valuable feedback, keep your followers engaged and spread the word about your brand all with a free membership. There is value in text based social media and there will always be a place for this medium, but make sure to use photos, videos and even Internet memes to connect with your followers. Visual imagery is engaging and on a social media platform photos and videos are more apt to be shared across your follower’s networks, which can lead to increased brand awareness and sales growth.
Any way you look at it, plastic pollution just plain stinks. Plastic pollution is responsible for a lot of harm. The advantages and convenience plastic products offer is in many instances negated by all of the damage it later causes. There are an abundance of reasons why plastic pollution is a major problem.
Simply put, when people see your company’s logo or a slogan, or even if they can associate your corporate colors with your brand, that is brand recognition. When customers are aware of and recognize your brand that is an indication that you have successfully marketed your company and the products or services you provide. People like to stick with what they know and what they are familiar with, so there is a definite perk and value to creating and fostering that recognition
Looking for Ways to Be Green in 2014? We’ve Got You Covered!
A new year means a fresh start to going green, or a time to take stock of your current green goals and initiatives and reevaluate your plans for 2014. Whether you’re new to going green or if you are trying to up the green factor either at work or at home, here are some ideas to help you hit your goals and help the environment.
A fresh cut Christmas tree is a great way to celebrate the holidays, but once January rolls around you’ll need to dispose of your tree, and like everything else there are eco options available. Whenever possible it is best to avoid throwing things in landfills, because even if the item is biodegradable like trees are, they will not break down as quickly in a landfill. When recycling your tree make sure to remove all lights and decorations first and if you’re not sure where or how to recycle your tree we’ve rounded up some starting points for you to check out.
The end of the year is a common time to reflect on the last 12 months and sort through goals for the upcoming year, and we here at Factory Direct Promos want to take this opportunity to thank you for sharing your green journey with us. We are thrilled to help you navigate your way to a more green manner of conducting business and living life, and we want to take this time to thank your for your commitment to going green and wish you a very happy holiday season.
There are a lot of great reasons why you may want to go green, from the environmental and financial benefits to just doing what is right for the planet. Going green can take some planning and work, but for many the work is worth the effort. We love that we can help you through this process whether you’re choosing a custom reusable promotional product or looking for ways to work green practices into your day-to-day operations or planning to be as green as possible at your next tradeshow.
Stress is a common element of most workplaces and the holidays can introduce a whole new element of stress between planning for and sending out holiday gifts and cards and organizing and attending events in addition to taking care of the usual work demands things can easily spiral out of control. We’ve rounded up five suggestions to keep stress levels down and spirits up at work during the holidays.happy-holidays
The beauty of reusable bags is that they are so incredibly versatile. Most folks think about using reusable grocery bag reusable bags for grocery shopping, which is great and they definitely fulfill a need whether at a large chain supermarket or a corner bodega. There’s no reason why you cannot also bring your reusable bags along when you run other errands or head to the mall and there is no reason to think of reusable bags as the same design.
Want to Get The BEST Pricing on Custom Reusable Bags? Here’s How –
These days it is imperative to keep an eye on the budget and purchasing promotional products like custom reusable bags for marketing or retail use is no exception. At Factory Direct Promos we know this and have provided a factory direct business model as well as other benefits to provide the lowest possible pricing to our customers.
With the holidays fast approaching that means it is time to start planning your work holiday party. There’s a lot of value to incorporating green decisions into your office party and we put our heads together at Factory Direct Promos and rounded up some ideas to make your holiday office party enjoyable and eco-friendly.
Kick off your Cyber holiday shopping and enjoy next column pricing and free setup when you place a Cyber Monday 2013 order for Reusable Tsunami Bags with us December 2 through December 6. This deal is only available for a limited time so if you’ve been thinking about creating your brand’s custom reusable bag, now is the time to act. We are offering our newest and most popular, eco-friendly reusable bag with this unheard of deal.
Looking for Ways to Go Green This Holiday? Here are 5 Ways to Reduce Your Carbon Footprint This Holiday
It’s pretty easy to work green changes into your regular day-to-day life but with all of the extra planning and errands and hubbub, the holidays can make it tough to stick to your green goals and standards. Here are five ways to work green changes into holiday planning so you can celebrate the season and stay true to your environmental aims
What’s The Difference Between a Custom Overseas Order and a Customized Domestic Order?
When you decide to create a customized promotional product with us here at Factory Direct Promosfdp logo, you have a couple of options to choose from and while the two ways to order may sound confusing, they really aren’t. Let’s break down the differences to help you determine which option is the best fit for you and your brand.
Wondering How to Go Green This Holiday? Look to Reusable Bags!
Reusable bags are handy year round, but they are also a convenient way to add some custom-wine-tote-bagssustainability to your holiday planning. Here are three ways you can use a reusable bag during the holidays to make your life easier and make the holidays greener.
There are a lot of factors to consider when you think about how to promote your brand and what promotional tools you will use. Sustainability is an important feature to think about and here are five reasons why you should consider sustainability the next time you create a custom branded promotional item.
Staying hydrated is definitely important, but many companies that sell bottled water want you to believe this water is cleaner or somehow healthier and this is nothing more than a marketing ploy to get you to spend your money. Not only is bottled water an unnecessary expense, but it also creates a lot of trash and wastes a lot of resources. Find out more on why you should switch to a reusable water bottle today!
When marketing your brand you want to select an item that represents your company, fits in with your mission statement, and will give you the best ROI (Return on Investment) right? Well a functional promotional tool like a reusable bag will last for 3-5 years and fill a need for your customers while also getting your brand’s info out there. You know who your demographic is and what appeals to them, so creating a custom reusable bag just for them is a great way to reach your customers and prospects for many years providing great ROI.
Carter and Olivia, two siblings from Fayetteville, Georgia both share a passion for wildlife and conversation and they are looking to change the world for the better. Initially these two were focused on conservation so they did research which led to the creation of their nonprofit organization OMG (One More Generation), the objective of which is to preserve endangered species.
Through several turns of events, Olivia and Carter have learned a lot about animals and the environment. While conservation is still a cause that is near and dear to both of them, they have also encountered and learned about other environmental issues such as the damage caused by disposable plastic bags, and they are looking to tackle this problem too.